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Unleash 2023

Today's CROs, Presidents and EVPs must drive growth with fewer resources. Learn how to achieve this from these world renowned experts.

4 CRO-only sessions you don't want to miss

CRO In The Hot Seat

Best Practices From Seasoned CROs On Surviving Board Meetings In Turbulent Times

Elena Donio
President, Twilio Data & Applications

Board meetings are always challenging, but in the current macroeconomic climate, the Chief Revenue Officer (CRO) finds themselves under intense scrutiny. Your board is probing you on revenue, demanding forecasts, and expecting you to predict the unpredictable market trends. Gain invaluable insights from veteran CROs who have weathered these storms before and emerged with wisdom to share. Their experiences offer a roadmap for not just surviving, but thriving in the hot seat of today's demanding board meetings.

The evolving role of the CRO

What exactly is the CRO role in today’s world?

Kelly O. Kay
Global Managing Partner, Software Practice, Heidrick & Struggles

IPOs delayed and exits stalled. Stocks that once soared in valuation are now under water. The equity that CROs once relied upon has been completely upended. With the job becoming more challenging than ever, the compensation you anticipated may not be materializing. Join us to learn from experts how to assess your own risk value — and secure the financial rewards you deserve.

FY2024/2025 Planning

Navigating Uncertainty with Your Board and C-Suite

Mark Wayland
CRO, Box

Planning for bookings and headcount in the upcoming year has always been a complex task. But now, the stakes are higher than ever. You're faced with the daunting challenge of reducing headcount, optimizing resources, and still achieving ambitious targets. In these turbulent times, how do you "do more with less" and still hit those eye-watering numbers? Join us as we explore insights and strategies from industry leaders who are successfully planning for the coming year, even amidst the swirling uncertainties of the market.

Reshaping Growth Strategies

Lessons from Market Realities and Tech Turmoil

Sam Jacobs
Founder & CEO, Pavilion

Over the last year, the market has shifted. Outbound methods are proving less effective, sales cycles have extended, and an over-reliance on VC funding among startups has complicated the landscape — while the rise of AI-driven entrants is invigorating growth. Ultimately, the tech downturn teaches us that survival and strategic adaptation are paramount for enduring success. Join Pavilion Founder and CEO Sam Jacobs for insights on the state of the market, where diversifying growth strategies, reducing churn, and prioritizing efficiency are paving the way for the emergence of a new generation of more resilient and profitable companies.

Top 3 reasons to attend Unleash

Solve core
challenges

Get new strategies and tactics to help your team increase deal velocity, boost win rates, adopt AI, drive digital transformation, and more.

Rally your revenue team

Gather your team in person for professional and personal development across 60+ action-packed sessions, including energizing keynotes, workshops, and exclusive experiences.

Grow your
network

Connect with leaders from game-changing companies, including Cisco, Verizon Business, Snowflake, CommScope RUCKUS, Grammarly, NewtonX, VelocityEHS, and more.

RSVP here

Featured speakers

Elena Donio

President, Twilio Data & Applications

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Kelly O. Kay

Global Managing Partner, Software Practice, Heidrick & Struggles

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Mark Wayland

CRO, Box

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Sam Jacobs

CEO, Pavilion

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Erik Kostelnik

Founder/CEO, Postal

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Thomas Stanley

CEO of Chainalysis Government Solutions and President/CRO at Chainalysis

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Hannah Braye

Leader, Digital Sales Effectiveness, Cisco

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Farah Bernier

Global People Strategy & Central Executive Operations Leader — Search, Discovery, & Ecosystems, Google

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Eric Law

Senior Vice President, Worldwide Sales, Commscope Ruckus

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Cheryl Stookes

Vice President of Revenue Growth and Marketing, Softchoice

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Shay Keeler

Sr. Director of Commercial Sales, Outreach

Melinda Mathews

Head of NA & APAC Business Development, Fivetran

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